I’m about to share with you my 15-point blueprint for writing a winning poultry farming business plan.
The best part?
You’re going to get linked to LOTS of business planning resources including real-life case studies within these steps.
Let’s take a look together…
A poultry farming business plan template is usually the no.1 request I get asked for as the author of The Big Book Project.
Emails like this are a good example:
Up until now, it’s been an obvious MISS as part of The Big Book Project…
…ready-made business planning consultancy for the beginner.
I always had it in mind to plug in the gap.
It’s in me to do.
With the experience of 10+ years serving start-up entrepreneurs with strategic business planning consultancy…there are countless benefits to offer here.
However, I didn’t want to rush.
I wanted the solution I delivered to ANSWER ALL QUESTIONS. And be handed over in a way that is:
Poultry Project Reporter 2.0 - fastest way to write your project report online.
…the more flexible, yet comprehensive the planning materials are – the easier they will be to use and act on.
(And business does come down to action at the last.)
My first step was to construct what I consider to be the most complete poultry farming business plan template possible.
The kind of thing that covers both bases of:
Pouring in over 50,000+ hours of strategic business consulting experience which spans:
…I decided upon the following outline template:
What is the business?
Why is it needed?
How will it deliver?
What are the financial rewards of investment?
SWOT & PESTLE (situational) analysis
Scope and audience
Feel good and standards
Poultry farm slogan
Products and services
Marketing and sales
Products and services
Profit and loss
Key performance indicators (KPIs)
It’s 38-parts that together spell out every critical element of poultry business success.
You simply won’t find a more comprehensive effort to fully load a poultry farming business plan with ALL ESSENTIAL INGREDIENTS.
Want a breakdown of what each part really contains?
That’s EXACTLY what’s up next…
As shared above, I’ve taken the time to draft what I am absolutely certain is THE market leading poultry farming business plan template – FULL STOP.
But what about the detail? And how should it be used?
Like so many business planning template solutions out there like bPlans, for example, they do a good job of setting a solid format, BUT…
…where they FALL SHORT is in giving you some real-life examples of how to APPLY the template.
Most business planning tools out there don’t give you examples of how real poultry businesses measure up with the tool.
And because of this, those other planning tools leave you GUESSING what to do with it.
So you end up using it as a first-time pupil uses an exercise book:
Unskillfully and regrettably (“…don’t want to go back there again if I can help it…”).
When actually, what you NEED is a dynamic, “can’t put it down”, interactive ACTION plan – with bite.
…this is the reason I wrote this series of poultry farming business planning analyses.
To take all the guesswork and wandering out of planning your poultry business.
And to show you EXACTLY HOW a real-life poultry start-up success story marries up with my winning business planning formula…
…giving expert insight into how BEST to use the template to plan your own success.
(Way much better than just templates or homework…)
Step-by-step, proven insights of what REALLY works and why in every step of writing your own poultry business plan.
= 1st rate consultancy & on-the-shoulder advice – at your own pace (& at only a fraction of the price).
You can access The Poultry Farming Business Plan Analysis Playbook here (Downloadable PDF version is available to paid subscribers)
So, why is an eBook the IDEAL partner to helping your write your poultry farming business plan?
(I’m glad you asked!)
Rather than present you with empty template boxes to fill out (which – let’s face it – offers zero value, both to you and potential investors)…
My eBook called, Poultry Plan It – shows you EXACTLY how to:
…your poultry business plan to achieve 1 thing:
To Win Investment.
(Simple. My eBook “Poultry Plan It” shows you how to get investors to take your poultry business seriously .)
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Does this eBook sound like what you need?
Want to unlock the whole eBook as PDF download?
Become a paid subscriber and get “Poultry Plan It” by instant PDF download.
Have you ever wanted to see:
…how the financial PROs estimate future poultry investment returns?
…which poultry production models generate the most profit?
(I mean REALLY SEE?)
Then the Poultry Project Reporter 2.0: Insider’s Guide was written just for you.
I wrote the Poultry Project Reporter 2.0 – Insider’s Guide for two pressing reasons:
Here’s a quick snippet of the level of breakdown I provide:
…literally, grain-by-grain, high precision detail.
BUT at the same time super simple to follow.
(With lots of visual content to really help you ‘get the picture’.)
Want to hear it from a reader?
This feedback email was sent by a start-up poultry farmer.
He emailed me within minutes of receiving a mailshot of a FREE chapter from the Insider’s Guide.
A great question.
Here’s what you get:
| Estimate Poultry Production | An introduction to my inside method for estimating your future production of chicken meat or eggs. |
| Calculating Poultry Demand | It all starts with demand. But how should you estimate demand for chicken or eggs? This is my data-driven answer. |
| Layer Production Systems | Demystifying commercial layer farm production models – the size of flocks, number of houses, timings of buying batches and how this stacks up EXACTLY to eggs produced each week. |
| Broiler Production Systems | A highly detailed case study approach on how to engineer a broiler (meat bird) rearing model that achieves your desired production goals. |
| Poultry Income Statement | A deep dive look into the income statement metrics of poultry farms and how to master your handle of it for getting maximum ROI. |
| Broiler Income Analysis | The ideal method for bridging the gap in understanding between broiler production model and its related weekly cash flow. |
| Layer Income Analysis | Every wanted to know an exact method for projecting your poultry farm’s weekly egg sales cash flow? This is a step-by-step tutorial of how it’s done. |
| PPR 2.0: Poultry House Rest Periods | A seemingly minor adjustment to your poultry farm production engineering – BUT with MAJOR profit impact = poultry house resting periods. It’s literally the very LAST detail most will think of. But find out why you can’t afford to miss out. |
| Quick Case Study: Layer Farming Break Even 500 birds (South Africa) | Finding the bullseye of breakeven within a layer poultry farm, based in South Africa (but applicable ANYWHERE). A step-by-step technical tutorial. |
| Estimating Poultry Farming By-Products | This is the side income breakdown that every poultry farmer should have on their desk. A solid approach to using Poultry Project Reporter 2.0 software to plan by-product sales. |
| Layer Feed Consumption | An ironclad approach to calculating your layer farm’s feed requirement. Remembering that multi-flock models are complex, having overlapping flocks of varying ages. This method accounts for this. |
| Broiler Feed Consumption | A reliable and accurate way of estimating how much feed your broilers will eat within a given time period when reared according to one of a variety of models. |
| Start-Up Capital for a Poultry Farm | A strategic look at planning your poultry farm’s start-up capital. A valuable digest for helping you account for one-off and working capital on paper. |
| 6-Year Discount Cash Flow Analysis & Benefit Cost | The #1 financial planning tool used by investors and lenders alike to valuing business worth. It’s the gross profit roadmap for your poultry farm’s operations spanning the next 6 year. |
| ROI Metrics for a Poultry Farm | The poultry farm performance dashboard that keeps you in tune with all of your business vitals in a single snapshot. A critical landmark on your course of managerial reporting. |
| Financial Planning Shortcuts for Poultry Farmers | Benchmark percentages for what you should expect from the financial performance of your poultry farming business. Some rules of thumb to help guide your business vision. |
Totally comprehensive and also a great handbook to accompany my proprietary software Poultry Project Reporter 2.0.
Want to grab a copy of the PPR 2.0: Insider’s Guide?
Become a paid subscriber today and instantly get the inside track on financial planning for your poultry farm business.
Have a read of this:
…and there are many more requests like this in my inbox.
It seems when it comes to business planning help, poultry farmers and professionals alike are interested in scanning sample data too.
(Not just templates)
If you ask me, examples are without doubt the BEST way to learn.
Whenever I’m looking to work out a business model I always look for working models that already exist.
Never contrived or manufactured formulas.
As an adult, I don’t like to be spoon-fed. I learn best when I’m left a little room to figure things out myself.
Let’s take it back to class…
…why are past exam papers and examiner notes such a popular revision method?
(i.e. finding out for yourself how you measure up against standard.)
My preferred method of advanced learning.
And I don’t think I am alone in this.
This is exactly why I put together these sample poultry farming data plans – both layer and broiler models.
I left out any country bias, so these are a universal fit to any and every economy.
What do the samples contain?
There are 2 typical planning problems that these plans are designed to solve:
Poultry Courses Online - most actionable and interactive online poultry course.
In other words, these samples are shortcuts or crib notes for literally telling you if your planning progress is:
I’ve arranged the samples according to the following attributes:
Flock size
Broiler farming rearing models
Layer farming rearing models
Input/Output variable
These lists above are like ingredients to prescribed recipes.
Or, elements of an equation for solving a problem.
Mix them together in the right order and you answer critical questions within your poultry farm business plan.
Want an example?
The sample plans above will answer questions like,
“How much manure will a 2,000 bird broiler farm produce annually over 6 years, using the 4+1 rearing method?”
Or,
“How many eggs will a 5,000 layer farm produce annually over 6 years, using the 1+2 rearing method?”
Simply pull the relevant data set and immediately land your finger on the answer.
A convenient ‘plug-in’ to EVERY poultry farming business plan
Would you like a free sample?
Now, are you ready for EVERYTHING?
Become a paid subscriber to gain instant access to ALL current sample plans PLUS future updates.
Another short falling of traditional business planning templates is that they are start-up focused.
It makes the value gained from them short-lived.
Think of it this way…
When you’ve finally launched your business, that’s just the beginning and not the end.
At the very least, you should have another 6 years on top of actually running your business.
If your templates are ONLY valid for start-up,
Then what do you use to keep your ongoing plans in order?
Arguably, running the business is a far more risky phase of investment – most of all because now you have made a material commitment.
Therefore, you carry the potential of loss.
And business management also just happens to be the most challenging discipline to hold.
Because you’ve got SO MUCH going on all at the same time.
And staying organised becomes more and more difficult with every day that goes by.
CHAOS costs…
ORGANISATION profits…
you gain vision, you gain awareness and ultimately make money.
These templates are designed to help you stay on top.
| Account Management Balanced Scorecard | Assess the performance of your customer account management. |
| Account Management Matrix | Estimate how much revenue growth potential exists in your current pool of customers or clients. |
| Basis of Estimate | Declare your ‘workings out‘ and all contributing factors when calculating estimated costs or prices. |
| Break-Even | Find out the exact volume or price of sale where your business pays for itself, but no more. |
| Business Budget | Measure actual sales figures against expectations and holding your business accountable. |
| Business Process Document | Detail and documenting ANY business process whatsoever. |
| Cash Flow (Small Producer) | Produce a 1-year statement of business cash flow. |
| Communication Management Matrix | Document how communications with the various stakeholders of the business will take place. |
| Content Marketing Production Estimate | Estimate the amount and cost of content needed to be produced for promoting the business. |
| Content Marketing Revenue | Track sales revenue generated by each and every marketing channel operated by your business. |
| Content Marketing ROI | Calculate the profit/loss of all content marketing activity. |
| Duration Estimate | Produce accurate base estimates for length of time taken to perform operational duties. |
| Gantt Chart | Make timelines for scheduling jobs or tasks collated into projects. |
| Income Statement (P&L) | Draft a classic profit/loss or income statement for your poultry business. |
| Issue Log | Record all business-related issues (i.e. significant occurrences that could impact resources). |
| Labour Management Matrix | Stay abreast of how you deploy your labour investments and the results gained. |
| Land, Buildings & Utilities | Get organised on all your land and property purchasing activity with research. |
| Local Strategy Survey & Report | Survey the prospective neighbours of your new business and uncovering any opposition you face. |
| Market Research Proforma | Keep all of your market research data in one convenient place. |
| Mini-Feasibility Study | Write a miniature assessment protocol for evaluating if start-up is possible given constraints. |
| Payroll Statement | Compile a detailed payroll statement. |
| Personal Commitment Matrix | Declare the material commitments which you expect to make related to running this poultry business. |
| Procurement Management Matrix | Plan an audit trail of all procurement necessities and their related outcomes. |
| Progress Update | Write a quick and simple summary of progress made within your business project. |
| Project Status Report | Publish a detailed report on the status (condition) of every business function – from top to bottom. |
| Quality Management Matrix | Design a framework for assessing and controlling quality standards of business processes. |
| Quality Metrics | Articulate by what ‘measure’ certain business outputs will be rated. |
| Request For Proposal | Produce a request for proposal document to survey prospective providers. |
| Risk Management Matrix | Explain how risk is going to be monitored and controlled within your poultry business. |
| Root Cause Analysis | Record business issues and detailing your approach to solving them. |
| Sales Prospecting | Keep information and data gathered during your presales interaction. |
| Strategic Acid Test for Start-Up Business | Use in conjunction with a feasibility report as a means of validating your business idea. |
| Strategic Business Plan | Outline your approach to market and how you aim to tackle the commercial opportunity strategically. |
| Work Breakdown Structure | Break down every work process into its bare parts to build up an accurate evidence base for cost analysis. |
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Want to start making business management plans?
Become a paid subscriber and access this suite of business management templates today.
This is a USDA eBook (United States Department of Agriculture – Farmers’ Bulletin 1614) from 1929.
(That’s right – it’s almost 100 years old!)
But testament to ‘things done well’…
…this evergreen piece of invaluable financial coaching for poultry farmers still holds true today, as when it was 1st published.
The motto of the eBook?
“It literally pays for poultry farmers to keep records of current operations to guide their efforts in profitable directions.”
In fact the book gives the following 6 great reasons why you need this download:
(1) “…reduce the guesswork in poultry farming by helping the farmer to
determine the actual reasons for poultry profits and losses,”(2) “…show the relative efficiency of different methods of production
and marketing,”(3) “…make it possible for a poultry keeper to compare his results with published information (benchmark) on many poultrymen’s problems,”
(4) “…show the financial progress a poultry keeper has made in his business,”
(5) “…furnish information for credit statements when funds are borrowed,”
(6) “…help to prevent disputes by serving as a check on business dealings.”
What is included in this eBook?
Want to pick up a copy?
When I began writing The Big Book Project, I had one goal in mind:
To demystify investment proposal writing for start-up farmers.
By trawling the endless blog posts and comments in the small agribiz space online,
It became clear that MANY of us have the ambition to start up.
…and I desperately wanted to change turn this on its head.
Only, I made up my mind that I wasn’t going to go the traditional consulting route .
So, what were the alternatives to consulting?
…these were just a few.
Then after extensive research and thinking things through…
…I settled for all 3 of the above alternatives, wrapped up into one package:
A book, plus bespoke software and an online course.
In 2 years only,
the blog amassed 170,094 new search engine visitors alone
PLUS, a little over 8,000 newsletter subscribers too.
(Well, almost – “…but what about that software?“)
Actually, one of the most popular enquiries received through my blog is for help writing poultry business proposals.
With all the best intentions in the world, there’s just not enough of me to go around the entire subscriber base giving out 1-to-1 proposal writing help.
So, I did the next best thing.
I made my advice automated (with the help of some handy digital tools) and wrote it one time only.
The result was Poultry Project Reporter and now we have just launched version 2.
What is Poultry Project Reporter 2.0?
If you are looking to write a watertight poultry business proposal,
Then this Poultry Project Reporter 2.0 is a solid investment for you.
Here’s why:
Essentially, all you have to do is type in your data into the input field and then leave the publishing (complete with PDF download) – even the calculations to PPR 2.0
Are you ready to take a closer look at Poultry Project Reporter?
Take a look at the dedicated Poultry Project Reporter 2.0 website
Poultry farming as a topic is MASSIVE worldwide.
It seems, when it comes to the subject matter of poultry farming, every country is both ‘stalking it‘ and ‘talking it‘ online.
These stats from my blog above tell the tale of poultry farming and its popularity. It literally reaches every country in the world .
And despite all this talk about poultry farming business plans…
…I find a large percentage of the ‘audience’ has no capital funding availability (whether saved or borrowed). Of course, this is totally natural and a reality for the majority, AND if you ask me a great ADVANTAGE.
Take this reader of my blog:
It seems many see a lack of capital as a barrier to entry when it comes to layer or broiler farming.
“But who said anything about needing significant capital to start up a profitable poultry business?”
One of the BIGGEST attractions to poultry farming surely is the LOW BARRIER to entry, LOW SETUP costs and yet HIGH profitability and cash flow potential.
But as with many theories, I suppose it remains ‘up in the air (talked about)’ until someone makes it tangible…material…possible.
This is the principle that encouraged me to step up to the plate in an attempt to ‘bat out of the park’ all doubt surrounding it…
…and finally, answer the question:
Can you start up a poultry farm with zero capital?
Yes, you can start a poultry farm with no available capital.
In my line of work as a consultant (professional problem solver) – the one discipline that keeps my craft alive is RESEARCH.
And as such, I come across all kinds of neat fixes that may not be for the time I find them,
But are bound to come in handy some time.
So, much like a handyman or craftsman, not wanting to let anything go that could be of use,
I end up keeping a stash of these in a ‘kind of’ strategic toolbox.
When enough time passes by whilst researching related topics,
I get enough of a head of steam to begin compiling an eBook.
This is my process.
And using this I wrote ‘Zero Debt Poultry: Business Startup Plan‘.
It’s a strategic playbook and secret formula for how (with no borrowings or savings) you:
Want the PDF download?
Become a paid subscriber today and download Zero Debt Poultry Business Startup Plan.
I had to refrain from using the phrase, “Masterclasses”…a bit presumptuous for my liking.
Aren’t we always needing to ‘add on’ – even after many years of experience? Are ever really the finished article?
Whatever your answer to those questions is,
I do think what is indisputable is the benefit of someone else’s EXPERIENCE when you don’t have any…
…experience saves loss…
…and in the case of business startup, the benefit of experience in some critical areas can be the difference between success and failure.
And where so much is riding on you making it work,
Getting the right experience is HIGHLY valued.
Equally, identifying the most advantageous area of learning carries importance.
So, what area of learning would you say has the most impact on farming success?
According to this study,
‘Farm Business Management Skills a Missing Link For Smallholder Farmers: A Case Of Malingunde, Malawi‘ (European Journal of Business and Innovation Research 2016):
Just one of many studies which declare a link between business management discipline and better economic output.
Other quotes from the study bear reference to previous works:
“Generally, management is a human responsibility and skill that drives economic activities and development (Oghojafor et al, 2012).”
“Smallholder farmers need to be better equipped with business management skills if they are to play a central role in improving agricultural productivity (Mohit, 2012).”
So, there you have it – business management is the most influential skill set you could acquire for succeeding with your poultry startup.
But is there really a shortage of business management material on the internet?
Not according to Google,
As you can see above, it took Google 0.6 seconds to return almost 6 BILLION results for the search term ‘business management’.
That’s a FLOOD of management content.
To save you ENDLESS wandering from page to page online,
I have neatly packaged a power-packed portfolio of business management tutorials tailor-made for EVERY startup farmer…
…called “Grow AgriBusiness Faster Classes”
The purpose of these tutorials is to make common with you some of the most valuable business management lessons learned in my 15 years of management.
They span a corporate and independent consulting career, including:
But the goal is simple…
…to make hard things simple for you to ‘master’ (…there, I’ve said it now…) to save you any potential material losses of getting it wrong.
These lessons should help you to get it right, 1st time.
The GREAT thing about these tutorials also is that they are all written from 1st hand experiences and lessons learned. Nothing academic – all true to life.
Here’s currently what is included:
| Marketing Strategy | How to devise a marketing strategy for your poultry farm that excels against all others placing you firmly in front as a market leader. |
| Business Case Template | How to develop and pitch compelling startup business cases and attract the right attention (including PDF template). |
| Direct Selling | How to target, approach and negotiate successfully with prospective customers to make and maintain profitable commercial arrangements. |
| Marketing Communications | How to develop, draft and deliver the most influential marketing messages to key customer audiences and drive real sustainable growth. |
| SWOT and PESTLE Analysis | How to line up your business’s internal strengths and weaknesses against opportunities and threats within the economic marketplace & make more successful decisions (including PDF template). |
Want to access the Grow AgriBusiness Faster Classes?
Become a paid subscriber today and fast forward your management abilities.
Are you currently working on a feasibility plan & business proposal for your future poultry farm?
Then this resource is the ideal pocketbook and project reference guide for equipping you with EVERYTHING you need to draft a winning plan.
It’s called the Poultry Project Hub…
This has to be the most plentiful online digital resource for assisting your poultry business proposal writing.
Here’s a quick round-up of its contents:
In short, the Poultry Farming Project Hub contains:
“…over 20,501 words, 200+ rows of data tables, as well as 30+ screenshots/images, sample calculations, case studies and more.”
If you are looking for:
…then this is an unmissable opportunity for you.
Visit the library and its FREE resources now.
Want to download the entire library in PDF instead?
This is very simply – a little bit of light relief if you are finding the whole exercise of business planning a little…frustrating.
There are 15 questions in this quiz.
Each covering a key poultry farming discipline.
It’s multiple choice and nothing too heavy.
Ideally, you might use them to sharpen up your general strategic business awareness.
I made this as a complementary guide to be read alongside sample poultry plans.
To help you better DIRECT the planning process.
To have you asking the right questions and taking the right approaches to assemble your poultry business plan successfully.
Plus, I provide insight into:
These points above are often sticking points and wrong turns for many when building a plan.
This eBook helps you avoid the loss of time and effort getting tied up in with grey spots.
I’d go as far as saying that you shouldn’t begin writing your poultry farm business plan UNTIL you’ve read this.
It does the job of ironing out all the usual sticking points that trouble and prolong planning.
…are opened up with ease and made plain.
Here’s the chapter line-up:
I designed it to answer ALL the key strategic planning questions.
I’d say, the real value of this eBook is that it prevents false starts by filling in the common knowledge gaps.
A great time saver.
Want to download the entire PDF eBook?
Become a paid subscriber today and get expert direction for writing a successful poultry business plan.
This one is quite simple.
If it’s ever cross your mind to ask,
“Hey Temi, what website software do you use?”
“What service do you use to send out those email messages?”
For example,
I use WPMUDEV as my web hosting partner.
They are just right for The Big Book Project currently.
It’s true that there are many cheaper web hosting services out there,
But the operative word here is *SERVICE*.
When I fail, they pick up the pieces and always ensure The Big Book Project is constantly online.
No downtime, no curveballs, no disasters…you see everything coming LONG before it hits, giving plenty of time to react successfully…PLUS, when trouble hits, they REALLY know how to rescue a WordPress website. Hands down.
I have no complaints and many good things to say…if you are looking for an expert WordPress website support team – I couldn’t recommend them highly enough.
Learn more about WPMUDEV here.
(The link above goes to their website and of course costs you nothing. If you decide to hire them, I get a small payment back. The money side has no influence though. I personally use them and happily recommend their service.)
My other tools of the trade including:
…are all neatly listed in the crib sheet.
It’s exhaustive. And comes with 10 years of self-employment and business ownership experience.
Lots of valuable, ‘hard-to-find’ gems to give you plenty of advantage.
(*Plus there are some GREAT time and budget savers in here to help you save the pennies, without compromising on quality.)
Want to download my Digital Tools of The Trade crib sheet?
Become a paid subscriber today and get a headstart on digital business services.
Whilst I don’t write business plans, I do review them from time to time.
From your point of view, it might be a useful pointer in the right direction.
Just the thing you need to get you out of a rut and to finally complete your plan.
A bit like this:
…always good to see REAL LIFE RESULTS gained by readers of The Big Book Project who put the advice into action.
Want me to take a look at your poultry farm business plan?
Become a paid subscriber today and book your business plan review.
Are you currently writing a business plan for your poultry farm?
Have you already drafted your plan?
Either way, I’d be interested to hear from you.
